Gears of War 2 Fans Rejoice: Midnight Mayhem Events Underway Tonight at 20,000 Retailers Worldwide

Fans in Los Angeles Can Celebrate Holiday 2008’s Most Anticipated Blockbuster Entertainment Launch with Cast of TV’s “Heroes” and “Chuck”

Ringing in the highly anticipated launch of “Gears of War 2” with fans tonight are stars of hit TV shows “Heroes” and “Chuck” at GameStop’s Universal CityWalk store in Los Angeles.

To celebrate the “‘Gears of War 2’ Midnight Mayhem” launch, “Heroes” stars Greg Grunberg, James Kyson Lee, Jimmy Jean-Louis and Brea Grant will join “Chuck” stars Zachary Levi and Joshua Gomez in a gameplay exhibition for charity. Cliff Bleszinski, design director of Epic Games, and key members of Delta Squad, the voices behind the characters such as John Di Maggio, Lester “Rasta” Speight and more, will also be on-site signing autographs during a meet and greet with fans. Other exclusive Midnight Mayhem flagship celebrations include events in:

London: GAME at 64-66 Clarence Street, Kingston Upon Thames, KT1 1NP

Gears of War comic book artist Liam Sharp and Microsoft Game Studios staff will be on location to participate in the launch activities and give away Gears of War 2 merchandise.

New York: Best Buy, 622 Broadway, New York, NY 10012

Epic Games’ senior producer Rod Fergusson and other Epic Games team members will interact with the crowd and autograph copies of the game in addition to free Gears of War 2 merchandise.

Bellevue, WA: Best Buy, 457 120th Ave. NE; Bellevue, WA 98005

Joshua Ortega, co-writer for “Gears of War 2” and the writers for the new “Gears of War” comic book series from DC Comics/WildStorm Productions, will interact with the crowd and autograph copies of the game in addition to free Gears of War 2 merchandise.

Additionally, everyone visiting a Midnight Mayhem participating retailer tonight during launch will receive an exclusive Xbox LIVE token to download an in-game gold-plated Hammerburst for use in multiplayer gameplay (limited quantities while supplies last). Other exclusive fan giveaways include the special edition “Gears of War 2” Zune media player, the limited edition “Gears 2” Xbox 360 console, “Gears of War” comic books and more.

Only available on Xbox 360, “Gears of War 2” is predicted by fans and critics around the world to be the biggest blockbuster franchise of holiday 2008. The original “Gears of War” has sold more than five million copies. For more information about all Midnight Mayhem events, please visit or contact your local retailer in your hometown for details.