Dunkin’ Donuts, America’s favorite cup of coffee, wants to send lucky fans to see the Bruins on their quest for a cup of their own. It’s all part of the Dunkin’ Donuts Caught Cold program and easy to participate. On Tuesday, June 7th, the Dunkin’ Donuts and Bruins street teams will be handing out 5,000 Dunkin’ Donuts cards at North and South Station from 7:30-9:30 a.m. These cards will come loaded with $2.50. One hundred of the cards will have a sticker on them with details on how to qualify for a chance to get Caught Cold and win Bruins tickets. The specially marked cards will direct fans to a secret Dunkin’ Donuts location where 10 fans will win a pair of tickets to Wednesday’s game. The value of the giveaway is worth approximately $15,000.
“Dunkin’ Donuts is rewarding our guests with free access to the most sought after ticket in years, just for doing what they normally do – enjoying Dunkin’ Donuts Iced Coffee,” said Michael Mahon, Manager of Field Marketing for Dunkin’ Donuts in Boston. “It’s an exciting time to be a Boston sports fan and what better way to celebrate than have the hometown coffee send fans to see the hometown team in action.”
The Caught Cold campaign kicked off in October 2010 with Celtics and Bruins tickets. Throughout the entire Red Sox regular season, Dunkin’ Donuts will give away tickets to home games every Wednesday, and from now until Labor Day concert tickets are given away every Friday. Dunkin’ Donuts has given away over $60,000 in tickets since the program began.
For the most up-to-date Caught Cold information, follow www.Twitter.com/DunkinBoston and for rules and regulations, visit www.DunkinDonuts.com/CaughtCold.
About Dunkin’ Donuts
Founded in 1950, Dunkin’ Donuts is America’s favorite all-day, everyday stop for coffee and baked goods. Dunkin’ Donuts is a market leader in the regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel and muffin categories. Dunkin’ Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for five years running. The company has more than 9,700 restaurants in 31 countries worldwide. In 2010, Dunkin’ Donuts’ global system-wide sales were $6 billion. Based in Canton, Mass., Dunkin’ Donuts is a subsidiary of Dunkin’ Brands, Inc. For more information, visit www.DunkinDonuts.com.
SOURCE Dunkin’ Donuts
