Ginger beer enthusiasts everywhere have a new reason to toast the sweet and spicy bite of the refreshing beverage and ever-popular cocktail mixer. Today, Rocky’s Beverages, LLC will launch its newest product – Rocky’s Ginger Beer – which seeks to fill a void in the marketplace with an all-natural, handcrafted alternative to the increasingly trendy beverage. Made locally using only the finest ingredients, Rocky’s Ginger Beer contains no artificial colors or sweeteners, and offers 50 fewer calories per serving than its leading competitor.
The mastermind behind Rocky’s Ginger Beer is Chicago-based entrepreneur, Rocky Mosele. In early July 2015, Mosele was enjoying a Moscow Mule cocktail and noticed an opportunity in the market for more all-natural, ginger-flavored beverage options. Within twenty four hours of developing the idea, he began recipe development, creative branding and implementing a marketing strategy. Now, just five weeks later, Rocky Ginger Beer is emerging on the beverage scene with a refreshing, flavorful option for consumers. Traditionally recognized as a staple in the classic “Moscow Mule” cocktail, fans of the trendy drink can now purchase and easily enjoy their spicy soda at home.
“In a market saturated with refreshment beverages, there weren’t many options for ginger beer – especially ones that were lower-cost and didn’t contain artificial ingredients,” said Mosele. “Consumers today seek a product that provides both convenience and taste, and now there’s a quality product that will add tremendous value to its current market space and also add some flavor and fun to consumers’ daily lives.”
The product is the second beverage to be added to Rocky’s Beverages, LLC portfolio. In December 2013, he launched the now wildly popular Caffeinated Club – a crisp, lightly flavored soda water with no artificial coloring and caffeine content comparable to the average can of soda. Both beverages are manufactured at Mosele’s bottling facility located in Glenview, Ill.
Rocky’s Ginger Beer is currently available at more than 100 retailers throughout the Chicagoland area, including Mariano’s and Sunset Foods, as well as local restaurants and bars, including the Godfrey Hotel and Renaissance Chicago Hotel. Packaged in a BPA-free recyclable plastic bottle, the handcrafted beverage is available in a six-pack option. It is also available for online purchase, with complimentary shipping. For more information or to purchase, visit www.rockysgingerbeer.com.
ABOUT ROCKY’S GINGER BEER
Rocky’s Ginger Beer is owned and operated by Rocky’s Beverages, LLC. For more information about Rocky’s Ginger Beer and locations where it can be purchased, please visit www.RockysGingerBeer.com. For continued updates and information, follow Rocky’s Ginger Beer on Facebook.